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Ex.05: Drawing a Blank

Design a poster for a paint company that is mostly white space

This project didn’t specifically say design a poster, but that’s what I wanted to design, so I did.

I chose Behr because I love their logo… it’s a bear…

And you can have so much fun with it. Imagine a bear walking across the white space. Maybe he materialized from the paint dripping down the side of the poster. Who knows?

I went on to set up a business folder and business cards, and paint cans!

Source Images:

Folder & Business card mockups: Mine (Download coming soon)

Paint can: PSD Covers

I really enjoyed the concept of using white space to sell color. What do you think?

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